Tech start-up takes game-changing football platform to Web Summit 2014

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FanVox, an early-stage start-up founded at MBS, has been selected to participate in Web Summit, Europe’s largest tech event billed as the ‘best technology conference on the planet’.

Following a gruelling interview and pitch to industry leaders, FanVox was selected as one of 200 ‘incredible early-stage tech start-ups’ that will exhibit free-of-charge to 20,000 attendees, media, and investors in Dublin in November.

Conceived by Colombian students Jimmy Tadic (Full-time MBA) and Daniel Velásquez (MSc Innovation Management and Entrepreneurship), FanVox is a digital platform where football fans can share opinions and come together to implement initiatives that  will influence and impact the football industry’s decision making process. In true disruptive style, this has the potential to shape a new path for the football industry.

At Web Summit, FanVox will exhibit a demo and deploy a brand activation strategy. With an overarching goal of expanding the reach of fans’ voices, the team hopes to spot opportunities for incubation, investment and acceleration of the business.

Jimmy Tadic, Co-Founder of FanVox, comments, “We intend not only to participate with our business idea, but also with a tangible product that shows the market how the idea is being implemented. One of our biggest concerns was seeking a strategic partnership with expert developers who could at least set up a demo to showcase during the summit. Fortunately, we went lean and secured the release of a prototype during the World Cup. This generated lots of media interest and we even had a live interview on CNN Latin America. Following this positive coverage we were approached by Believe Digital, a Colombian digital marketing agency that is now our partner and has started the development of the platform.

“FanVox would not have been born without MBS, which is a hotbed of entrepreneurship. Inspired by living in Manchester, the home of football, we came up with the FanVox concept to enter Venture Out – a competition open to all students at the University of Manchester, run by Manchester Enterprise Centre.

“The Full-time MBA has helped me develop essential entrepreneurship skills and prepare for the tough selection process. I’ve used skills from numerous courses including Negotiation Skills, where students develop business plans and pitch them to real venture capitalists and angel investors; Corporate Finance – since every business plan requires a decent financial model and forecasts; and Marketing, which has helped me create and develop online campaigns to increase brand awareness. I’m taking two highly-relevant electives this term: Digital Economy and Venture Capital and Private Equity. Both will help me consolidate my knowledge and find new ways of monetisation and funding opportunities. I’m a member of the MBS Entrepreneurship club, whose members have reviewed my business idea and helped consolidate the business model. Daniel has also brought various skills to the table from his MSc in Innovation Management and Entrepreneurship to develop the business idea.”

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