The missing KPI in your customer experience strategy

Join us for an exclusive webinar exploring our Transforming Customer Experience course.

Designed for professionals already looking to elevate their customer strategy, this 30-minute session offers fresh perspectives on what really drives meaningful, measurable customer experience.

What you'll gain

• New perspectives on customer journeys and experience strategy
• Insight into how organisations are moving beyond traditional metrics
• Practical thinking on using data and behavioural insight more effectively
• Ideas for driving stronger engagement and long-term customer value

Who you'll hear from

You’ll hear directly from course lead Professor Heiner Evanschitzky, who will share emerging thinking around customer journeys and experience design.

The session also includes a live discussion and Q&A with Fraser Stewart, Co-Founder / Chief Commercial Officer at Lyfeguard and past delegate, offering a practical perspective on how the course translates into real-world impact.

The webinar will provide a preview of the ideas and approaches explored on the course, including:

• Customer journey foundations
• Relationship dynamics and key touchpoints
• Measurement tools and customer insight
• Strategic application

If you’ve already shown interest in the course, this is your opportunity to go a step further and ask questions before deciding if it's right for you.