BSc (Hons) Management (Marketing)
Gain the skills required to become a dynamic manager and focus on your chosen specialism from second year onwards.
Study core and specialist areas of business and management according to your personal or academic interests or career ambitions. Specialise in marketing whilst still benefitting from a huge amount of choice across this flexible course.
Focus on strategic marketing management, market research, product development, brand management, integrated marketing communications and retailing.
World University Rankings
5th in the UK and 21st in the world for Accounting & Finance (QS World University Rankings 2020)
7th in the UK and 30th in the world for Business & Management Studies (QS World University Rankings 2020)
BSc Management (Marketing) / Overview
Year of entry: 2021
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- Degree awarded
- BSc (Hons)
- 3 years full-time
- Typical A-level offer
Grades AAB. Native languages accepted. General Studies accepted if one of four A-levels passed in the same sitting. We expect you to complete three A-levels in one sitting and will also consider the subjects you have taken - view our full entry requirements for more information.
- Typical contextual A-level offer (what is this?)
Grades ABB. Native languages accepted. General Studies accepted if one of four A-levels passed in the same sitting. We expect you to complete three A-levels in one sitting and will also consider the subjects you have taken - view our full entry requirements for more information.
- Typical International Baccalaureate offer
35 points overall. 6,6,5 in Higher Level subjects.
Students without GCSE/IGCSE Maths and English Language at grade B (or 6) will need 5 in SL Maths (or Maths Studies*) and SL English (Language A: English Language and Literature or Language A: Literature). If Language B: English is offered at SL we would need you to achieve 6.
*We do not currently accept Maths Studies for BSc (Hons) International Business, Finance and Economics applicants for the purposes of meeting our Maths subject requirements.
Changes to International Baccalaureate Diploma Mathematics Courses from September 2019, first examination 2021
We are aware of the planned changes to the IB Mathematics curriculum. IB students will be able to choose from Mathematics: analysis and approaches and Mathematics: applications and interpretation from September 2019. For this programme of study we will accept grade 5 in Standard Level Mathematics: Analysis and Approaches or Applications and Interpretation.
Applicants studying the International Baccalaureate Career Related Programme (IBCP) should contact the academic School prior to applying so that their academic profile can be considered.
- Number of places/applicants
- 3724 applications for 313 places across BSc (Hons) Management / Management (Specialism) (2019 entry)
- How to apply
- Apply through UCAS .
- UCAS course code
- UCAS institution code
- UCAS course code
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Our flexible Management degrees share a common first year before allowing you to focus on your chosen specialism to enhance your career prospects. With over 90 course units to choose from, you really can shape your own degree.
BSc (Hons) Management (Marketing) will suit you if you are interested in strategic marketing management or in aspects of marketing such as market research, product development, brand management, integrated marketing communications and retailing. To graduate with BSc (Hons) Management (Marketing), you need to have studied at least 40 credits of second-year options (one third of your studies) and at least 60 credits of final-year options (half of your studies) from the marketing subject area.
Since the Management and Management (Specialism) degrees are identical in the first year, transfer between them is straightforward, so you should apply for only one of them.
For details of forthcoming University undergraduate open days, visit open days and visits .
Fees for entry in 2021 have not yet been set. For entry in 2020 the tuition fees were £9,250 per annum for home/EU students, and are expected to increase slightly for 2021 entry.
Policy on additional costs
All students should normally be able to complete their programme of study without incurring additional study costs over and above the tuition fee for that programme. Any unavoidable additional compulsory costs totalling more than 1% of the annual home undergraduate fee per annum, regardless of whether the programme in question is undergraduate or postgraduate taught, will be made clear to you at the point of application. Further information can be found in the University's Policy on additional costs incurred by students on undergraduate and postgraduate taught programmes (PDF document, 91KB).
In addition, Alliance MBS will award a range of Social Responsibility Scholarships to UK/EU and international students. These awards are worth £2,000 per year across three years of study. You must achieve AAA at A-level (or equivalent) and be able to demonstrate a significant contribution and commitment to social responsibility. The School will also award a number of International Stellar Scholarships to international students achieving AAA at A-level (or equivalent). Additional eligibility criteria apply - please see our scholarship pages for full details.
- Alliance Manchester Business School
- School/Faculty overview
Alliance Manchester Business School was established in 1965 as one of the UK's first two business schools. Today, we are the UK's largest campus-based business and management school, and 'Original Thinking Applied' is at the heart of everything we do. Find out more .
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